Agency – NORD DDB
Lead Designer and Creative in Denmark
In a Nordic team of designers, we crafted a sophisticated and comprehensive design system tailored to the diverse needs of each market in the North, with a focus on creating a lasting impact. The new system incorporates fresh approaches to showcasing core products and campaign items, utilizing innovative techniques in photography, graphic elements and color.
The design system was launched in 2023 in Finland, Norway, Sweden, and Denmark.